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MUZA Publishing House

This project is one of our favorites because it connects our favorite things: entrepreneurship, digitalization, and books!

Muza is a new and small publishing house, which wants to focus on online sales in today's highly digitized and home-confined society (corona). The challenge was to create a fast and modern e-commerce website that would grow from selling a dozen books to several hundred.

Objectives:

Responsive website design with e-store
Integration of online card payment
Background for managing shipments and products
Easy addition of new products, launching discounts, promotions...
Grouping multiple products into gift boxes

During the design, it was extremely important to accentuate the books themselves and the gift boxes, in order for Muza's products to come first.

The goal of the user experience is to enable quick and secure purchasing, but also browsing of the books themselves and easy transaction completion.

Transactions do not require creating a user profile, and transaction processing is via cPay.

Generally, this is an example of a modern e-bookstore, which allows direct sales to end-users, with home delivery and complete client control over their system. A literal copy of what a physical store means in an e-store.